

“In each party, the share with a highly negative view of the opposing party has more than doubled since 1994,” the report said.

In June, the Pew Research Center for the People and the Press published a report showing that Americans are more ideologically divided than they have been in the past. “They’re clearly buying access so they can get policies favorable to them.”Ĭritics warn the app will only heighten American hyperpartisanship, allowing consumers to expand party politics to their shopping baskets. Knowledge about such practices promotes “a more accountable system,” Wonderlich said. Many companies donate to both political parties, and the issue is not whom they’re donating to, but how much is spent, Wonderlich said. Too often, consumers don’t realize bigger conglomerates manufacture the products they’re buying, he said.Ī brand might promote one thing - progressive or conservative policies - and support the opposite with its dollars. The app aims to show users what’s behind a company’s public brand, said John Wonderlich, Sunlight Foundation’s policy director. “In light of Chick-fil-A and Hobby Lobby … people have become much more attuned to a company’s deeper impact,” Colbert said, referring to those companies’ corporate support for conservative causes. Procter & Gamble’s chief executive, according to BuyPartisan, gave the bulk of his money to the Republican Party, while the board of directors tended to spread their contributions more evenly.

The company averages are computed from the donation histories of the chief executive, board of directors, affiliated political action committees and employees, and app users can dive deeper into the data breakdown of each category.
#Hobby lobby app for smartphone code#
Still in the testing phase, the app has some glitches that occasionally misread the bar code or match to the wrong company. Celestial Seasonings tea, on the other hand, is 91% Democratic. A red and blue bar breaks down the percentage of Republican and Democratic support the manufacturer and its employees provided, while a green bar signifies “other.”ĭawn dish soap, for example, which is produced by Procter & Gamble, scores an average of 70.25% Republican, according to BuyPartisan. The process is simple: Users scan a bar code using their phone’s camera, and within seconds data are displayed on the screen.
